Over a billion people are using AI Search
How are you showing up?
Meet Scrunch Monitor — your real-time platform for improving presence, position and sentiment across leading AI platforms.
Presence
See where and how your brand is mentioned in AI responses, and how it compares to competitors.
Position
Understand your brand’s ranking in AI search results to optimize reach and credibility.
Sentiment
Discover how AI perceives your brand and track shifts over time.
Scrunch supports top AI assistants and models
From ChatGPT to Perplexity, Meta and more, keep tabs on all the top AI-driven search engines.
Competitive Tracking & Analysis
Benchmarking & Comparison: See how your brand measures up against competitors on the prompts and topics that matter most.
Trend Spotting: Identify rising competitor strategies, product launches, or campaigns before they dominate AI-driven conversations.
Citation Tracking & Source Analysis
Source Attribution: Track all first-party, competitive, and independent sources shaping AI search results.
Contextual Insights: Learn how and where your brand is being credited within AI-generated answers to refine your content strategy.
Prompt Analytics
Time-Series Performance: Track how your brand performs — by prompt, topic and persona — over days, weeks, or months.
See Granular Detail: Monitor actual AI answers, competitive presence, and key sources.
AI Personalization & Persona Insights
Configurable Personas: Explore how AI personalizes responses for different user profiles. Scrunch automatically creates intelligent personas for your brand, add your own or customize ours to see how your brand story is told through varied lenses.